ywp blog

The economic reality

As a journalist, I was always trained to assume nothing, to continually reassess; to figure out how to get over, around, under hurdles and obstacles and to get it done -- there's a paper to get out.

This puts me in good stead to run a nonprofit in this economic climate.

So we are experiencing donors who have less to give, foundations who have more applicants for less money and corporate sponsors who are getting hit from all sides.

Today we had a meeting with one company that is deeply interested in partnering with us. It has already made some commitments and is now assessing at what level they will support us in the coming fall. We've been talking since June and we have determined our goals are the same -- to help community; our missions are similar -- using digital technology to improve learning; and we like each other.

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